According to a survey conducted among shoppers across Australia in 2022 regarding their attitudes and behaviors towards holiday season shopping, over 88 percent of those surveyed said they were aware of the Boxing Day sales and Black Friday sales. Only one in ten shoppers surveyed indicated they were aware of the Single's Day sales event.
Awareness of holiday season sales events among consumers in Australia as of November 2022
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Share of respondents
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Monash University. (December 5, 2022). Awareness of holiday season sales events among consumers in Australia as of November 2022 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1420273/australia-awareness-of-holiday-season-sales-events/
Monash University. "Awareness of holiday season sales events among consumers in Australia as of November 2022." Chart. December 5, 2022. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1420273/australia-awareness-of-holiday-season-sales-events/
Monash University. (2022). Awareness of holiday season sales events among consumers in Australia as of November 2022. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1420273/australia-awareness-of-holiday-season-sales-events/
Monash University. "Awareness of Holiday Season Sales Events among Consumers in Australia as of November 2022." Statista, Statista Inc., 5 Dec 2022, https://www.statista.com/statistics/1420273/australia-awareness-of-holiday-season-sales-events/
Monash University, Awareness of holiday season sales events among consumers in Australia as of November 2022 Statista, https://www.statista.com/statistics/1420273/australia-awareness-of-holiday-season-sales-events/ (last visited June 18, 2024)
Awareness of holiday season sales events among consumers in Australia as of November 2022 [Graph], Monash University, December 5, 2022. [Online]. Available: https://www.statista.com/statistics/1420273/australia-awareness-of-holiday-season-sales-events/