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Share of TV viewers in the U.S. 2022, by platform
In the United States, households without a smart TV rather tended to watch live TV than smart TV households according to a survey from March 2022. However, owning a smart TV is not a guarantee to watch more online content. While 22 percent of non-smart TV households primarily consumed video-on-demand services, the share of smart TV homes doing so amounted to 15 percent.