In 2022, display advertising became the most frequent type in digital advertising in Turkey, broken down by format. That year, spending on paid-for search advertising accounted for nearly 23 percent of total digital advertising spending.
Distribution of digital advertising spending in Turkey in 2022, by format
Characteristic
Share of ad spend
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IAB Europe. (July 19, 2023). Distribution of digital advertising spending in Turkey in 2022, by format [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/
IAB Europe. "Distribution of digital advertising spending in Turkey in 2022, by format." Chart. July 19, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/
IAB Europe. (2023). Distribution of digital advertising spending in Turkey in 2022, by format. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/
IAB Europe. "Distribution of Digital Advertising Spending in Turkey in 2022, by Format." Statista, Statista Inc., 19 Jul 2023, https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/
IAB Europe, Distribution of digital advertising spending in Turkey in 2022, by format Statista, https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/ (last visited June 18, 2024)
Distribution of digital advertising spending in Turkey in 2022, by format [Graph], IAB Europe, July 19, 2023. [Online]. Available: https://www.statista.com/statistics/895078/online-ad-spend-by-format-turkey/