Internet users in Germany 2019-2023, by usage frequency
In 2023, 13.12 million people in Germany stated they used the internet constantly, almost all the time. 33.73 million did so several times a day. Both of these figures are an increase from the year before, demonstrating the increasing popularity and dependency on the internet.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.
