During a 2023 survey carried out among search engine optimization (SEO) professionals worldwide, 21 percent of respondents stated that generative AI (gen AI) was one of the main disruptors of SEO performance. Expertise, Experience, Authoritativeness & Trustworthiness (E-E-A-T) and trusted sources ranked second, named by 13.5 percent of respondents.
Leading disruptors of search engine optimization (SEO) performance worldwide as of August 2023
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Other statistics that may interest you Search advertising in the United States
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Market leaders
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Amazon
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Google
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Mobile
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Marketer perspectives
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Consumer attitudes
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- Premium Statistic Internet users who used a search engine in the U.S. 2022, by age
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Further Content: You might find this interesting as well
Search Engine Journal. (August 23, 2023). Leading disruptors of search engine optimization (SEO) performance worldwide as of August 2023 [Graph]. In Statista. Retrieved June 17, 2024, from https://www.statista.com/statistics/1274488/seo-threats/
Search Engine Journal. "Leading disruptors of search engine optimization (SEO) performance worldwide as of August 2023." Chart. August 23, 2023. Statista. Accessed June 17, 2024. https://www.statista.com/statistics/1274488/seo-threats/
Search Engine Journal. (2023). Leading disruptors of search engine optimization (SEO) performance worldwide as of August 2023. Statista. Statista Inc.. Accessed: June 17, 2024. https://www.statista.com/statistics/1274488/seo-threats/
Search Engine Journal. "Leading Disruptors of Search Engine Optimization (Seo) Performance Worldwide as of August 2023." Statista, Statista Inc., 23 Aug 2023, https://www.statista.com/statistics/1274488/seo-threats/
Search Engine Journal, Leading disruptors of search engine optimization (SEO) performance worldwide as of August 2023 Statista, https://www.statista.com/statistics/1274488/seo-threats/ (last visited June 17, 2024)
Leading disruptors of search engine optimization (SEO) performance worldwide as of August 2023 [Graph], Search Engine Journal, August 23, 2023. [Online]. Available: https://www.statista.com/statistics/1274488/seo-threats/