number of smartphone users in the Netherlands reached around 15 million people in 2018, whereas the country’s smartphone penetration rate was at roughly 88 percent that year.
In 2018, Samsung was the biggest smartphone brand in the Netherlands with a market share of close to 40 percent. This is a decrease compared to the previous year. Second in the Netherlands was Apple. These two brands together took up almost 75 percent of the total market. Chinese Huawei experienced an increase in market share between 2017 and 2018. It is unclear whether this stayed the same in 2019, as the source discontinued its research into the topic. The Market share of leading smartphone brands in the Netherlands in 2017 and 2018*
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Shareforce. (March 1, 2018). Market share of leading smartphone brands in the Netherlands in 2017 and 2018* [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/744305/market-share-of-leading-smartphone-brands-in-the-netherlands/
Shareforce. "Market share of leading smartphone brands in the Netherlands in 2017 and 2018*." Chart. March 1, 2018. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/744305/market-share-of-leading-smartphone-brands-in-the-netherlands/
Shareforce. (2018). Market share of leading smartphone brands in the Netherlands in 2017 and 2018*. Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/744305/market-share-of-leading-smartphone-brands-in-the-netherlands/
Shareforce. "Market Share of Leading Smartphone Brands in The Netherlands in 2017 and 2018*." Statista, Statista Inc., 1 Mar 2018, https://www.statista.com/statistics/744305/market-share-of-leading-smartphone-brands-in-the-netherlands/
Shareforce, Market share of leading smartphone brands in the Netherlands in 2017 and 2018* Statista, https://www.statista.com/statistics/744305/market-share-of-leading-smartphone-brands-in-the-netherlands/ (last visited June 01, 2024)
Market share of leading smartphone brands in the Netherlands in 2017 and 2018* [Graph], Shareforce, March 1, 2018. [Online]. Available: https://www.statista.com/statistics/744305/market-share-of-leading-smartphone-brands-in-the-netherlands/