In a 2022 consumer survey, 73 percent of Brazilian respondents indicated that they had previously bought a product on the recommendation of an influencer. Only 27 percent of consumers had never bought something based on an influencer's recommendation.
Share of consumers that have bought something based on the recommendation of an influencer in Brazil in 2022
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Further Content: You might find this interesting as well
MARCO Agency. (August 1, 2023). Share of consumers that have bought something based on the recommendation of an influencer in Brazil in 2022 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1402935/share-consumers-purchase-influencer-recommendation-brazil/
MARCO Agency. "Share of consumers that have bought something based on the recommendation of an influencer in Brazil in 2022." Chart. August 1, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1402935/share-consumers-purchase-influencer-recommendation-brazil/
MARCO Agency. (2023). Share of consumers that have bought something based on the recommendation of an influencer in Brazil in 2022. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1402935/share-consumers-purchase-influencer-recommendation-brazil/
MARCO Agency. "Share of Consumers That Have Bought Something Based on The Recommendation of An Influencer in Brazil in 2022." Statista, Statista Inc., 1 Aug 2023, https://www.statista.com/statistics/1402935/share-consumers-purchase-influencer-recommendation-brazil/
MARCO Agency, Share of consumers that have bought something based on the recommendation of an influencer in Brazil in 2022 Statista, https://www.statista.com/statistics/1402935/share-consumers-purchase-influencer-recommendation-brazil/ (last visited June 18, 2024)
Share of consumers that have bought something based on the recommendation of an influencer in Brazil in 2022 [Graph], MARCO Agency, August 1, 2023. [Online]. Available: https://www.statista.com/statistics/1402935/share-consumers-purchase-influencer-recommendation-brazil/