During a survey held in early 2023, it was found that at that point in time UK marketers spent approximately 15 percent of their marketing budgets on social media; this value was expected to increase to 26 percent in the coming five years.
Share of social in marketing budgets in the United Kingdom (UK) as of February 2023
Characteristic
Share of respondents
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The CMO Survey. (March 24, 2023). Share of social in marketing budgets in the United Kingdom (UK) as of February 2023 [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/521154/social-media-marketing-budget-uk/
The CMO Survey. "Share of social in marketing budgets in the United Kingdom (UK) as of February 2023." Chart. March 24, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/521154/social-media-marketing-budget-uk/
The CMO Survey. (2023). Share of social in marketing budgets in the United Kingdom (UK) as of February 2023. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/521154/social-media-marketing-budget-uk/
The CMO Survey. "Share of Social in Marketing Budgets in The United Kingdom (Uk) as of February 2023." Statista, Statista Inc., 24 Mar 2023, https://www.statista.com/statistics/521154/social-media-marketing-budget-uk/
The CMO Survey, Share of social in marketing budgets in the United Kingdom (UK) as of February 2023 Statista, https://www.statista.com/statistics/521154/social-media-marketing-budget-uk/ (last visited June 18, 2024)
Share of social in marketing budgets in the United Kingdom (UK) as of February 2023 [Graph], The CMO Survey, March 24, 2023. [Online]. Available: https://www.statista.com/statistics/521154/social-media-marketing-budget-uk/