digital ad spend in the country neared 30 billion pounds that year.
In 2023, digital video advertising spending in the United Kingdom (UK) stood at roughly seven billion British pounds. Total Digital video advertising expenditure in the United Kingdom (UK) from 2011 to 2023 (in billion GBP)
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Other statistics that may interest you Advertising in the United Kingdom (UK)
Market overview
6
- Premium Statistic Advertising spending in the United Kingdom (UK) 2012-2027
- Premium Statistic Advertising revenue share in the UK 2022, by medium
- Premium Statistic Advertising inflation in the UK 2023, by medium
- Premium Statistic Ad spend per person in the UK 2020-22
- Premium Statistic Export value of advertising & market research services from the UK 2021, by country
- Premium Statistic Trade balance of advertising & market research services in the UK 2016-2021
Workforce
4
- Basic Statistic Advertising and market research industry employment in the UK 2009-2022, by gender
- Premium Statistic Advertising agency employees in the UK 2021-2022, by gender
- Basic Statistic Advertising agency employees: ethnic breakdown in the UK 2009-2022
- Premium Statistic Plans for improving diversity and representation in advertising U.S. and UK 2022
Market leaders
8
- Premium Statistic Entities with highest ad agency spending in the UK 2021
- Premium Statistic Leading radio advertisers in the UK 2023
- Premium Statistic Largest out-of-home advertisers in the UK 2023
- Premium Statistic Most effective advertisers in the UK 2022
- Premium Statistic Most effective ad campaigns in the United Kingdom (UK) 2023
- Premium Statistic Leading media & ad agencies in the UK 2021, by new business value
- Premium Statistic Leading radio creative advertising agencies in the UK 2024
- Premium Statistic Most creative agencies in the UK 2023
Traditional media
7
- Premium Statistic TV net advertising revenue in the UK 2009-2022
- Premium Statistic National newsbrands advertising spending in the UK 2011-2023
- Premium Statistic Magazine advertising spending in the UK 2011-2023
- Premium Statistic Radio advertising spending in the UK from 2011-2023
- Premium Statistic OOH advertising revenue in the UK 2000-2022
- Premium Statistic Cinema advertising spending in the UK 2011-2023
- Premium Statistic Direct mail advertising spending in the UK 2014-2023
Digital media
6
- Premium Statistic Digital advertising spending in the UK 2008-2023
- Premium Statistic Digital advertising spending in the UK H1 2022, by format
- Premium Statistic Search ad spend in the UK 2019-2023
- Premium Statistic Revenue of the social media advertising industry in the UK 2019-2028
- Premium Statistic Digital video advertising spending in the UK 2011-2023
- Premium Statistic Programmatic ad spend in the UK 2017-2028
Consumer perspective
8
- Premium Statistic Most used media services in the UK 2024
- Premium Statistic Ad spend vs. media time gap in the UK 2022
- Premium Statistic Media with ads consumers like in the UK 2022
- Premium Statistic Consumer trust in advertising in the UK 2023, by media
- Premium Statistic Main channels of new brand discovery in the UK Q3 2023
- Premium Statistic Sources of inspiration used by fashion & lifestyle buyers in the UK 2022
- Premium Statistic Top aspects of sustainability in advertising in Great Britain 2022
- Premium Statistic Importance of measures to save CO₂ emissions in advertising in Great Britain 2022
Industry trend: attention measurement
3
Further related statistics
17
- Online video advertising spending in the United Kingdom (UK) 2017, by format
- Display advertising spending in the U.S. 2014-2019, by format
- Social network video ad revenue in the U.S. 2017-2020, by platform
- Digital video ad spend in Germany 2016-2021
- Digital ad spend in Italy 2019-2020, by channel
- Online video advertising categories in Ukraine 2019, by volume
- Local video ad revenue in the U.S. 2019, by medium
- Quarterly ad revenue of top online video providers in China Q1 2018-Q2 2019
- Share of online video advertising spending in Ukraine 2018
- VAST vs VPAID digital video advertising campaigns in the United Kingdom (UK) 2017
- Digital video advertising campaign buy type in the United Kingdom (UK) 2014-2017
- Hulu gross ad revenue in the U.S. 2017-2021
- Increase in use of in-stream video advertising formats in Europe 2017, by device
- Monthly net advertising investments in digital display ads in Germany 2016-2018
- Broadcast/TV video ad formats in Europe 2017, by duration
- Production value of the advertising & market research industry in Bosnia 2016-2021
- Sweden: production value of the total business economy 2013-2020
Further Content: You might find this interesting as well
Statistics
- Online video advertising spending in the United Kingdom (UK) 2017, by format
- Display advertising spending in the U.S. 2014-2019, by format
- Social network video ad revenue in the U.S. 2017-2020, by platform
- Digital video ad spend in Germany 2016-2021
- Digital ad spend in Italy 2019-2020, by channel
- Online video advertising categories in Ukraine 2019, by volume
- Local video ad revenue in the U.S. 2019, by medium
- Quarterly ad revenue of top online video providers in China Q1 2018-Q2 2019
- Share of online video advertising spending in Ukraine 2018
- VAST vs VPAID digital video advertising campaigns in the United Kingdom (UK) 2017
- Digital video advertising campaign buy type in the United Kingdom (UK) 2014-2017
- Hulu gross ad revenue in the U.S. 2017-2021
- Increase in use of in-stream video advertising formats in Europe 2017, by device
- Monthly net advertising investments in digital display ads in Germany 2016-2018
- Broadcast/TV video ad formats in Europe 2017, by duration
- Production value of the advertising & market research industry in Bosnia 2016-2021
- Sweden: production value of the total business economy 2013-2020
AdTonos. (April 25, 2024). Digital video advertising expenditure in the United Kingdom (UK) from 2011 to 2023 (in billion GBP) [Graph]. In Statista. Retrieved June 16, 2024, from https://www.statista.com/statistics/265360/video-display-advertising-revenue-in-the-uk/
AdTonos. "Digital video advertising expenditure in the United Kingdom (UK) from 2011 to 2023 (in billion GBP)." Chart. April 25, 2024. Statista. Accessed June 16, 2024. https://www.statista.com/statistics/265360/video-display-advertising-revenue-in-the-uk/
AdTonos. (2024). Digital video advertising expenditure in the United Kingdom (UK) from 2011 to 2023 (in billion GBP). Statista. Statista Inc.. Accessed: June 16, 2024. https://www.statista.com/statistics/265360/video-display-advertising-revenue-in-the-uk/
AdTonos. "Digital Video Advertising Expenditure in The United Kingdom (Uk) from 2011 to 2023 (in Billion Gbp)." Statista, Statista Inc., 25 Apr 2024, https://www.statista.com/statistics/265360/video-display-advertising-revenue-in-the-uk/
AdTonos, Digital video advertising expenditure in the United Kingdom (UK) from 2011 to 2023 (in billion GBP) Statista, https://www.statista.com/statistics/265360/video-display-advertising-revenue-in-the-uk/ (last visited June 16, 2024)
Digital video advertising expenditure in the United Kingdom (UK) from 2011 to 2023 (in billion GBP) [Graph], AdTonos, April 25, 2024. [Online]. Available: https://www.statista.com/statistics/265360/video-display-advertising-revenue-in-the-uk/