As of the first half of 2023, facial skincare was the leading category in Vietnam's e-commerce beauty sector, contributing to over one-third of the total revenue. This was followed by makeup products, beauty devices, and perfume.
Distribution of e-commerce beauty sector revenue in Vietnam as of the first half of 2023, by product type
Characteristic
Revenue share
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Slideshare, & Metric.vn. (July 19, 2023). Distribution of e-commerce beauty sector revenue in Vietnam as of the first half of 2023, by product type [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1418924/vietnam-e-commerce-beauty-sector-revenue-share-by-product-type/
Slideshare, und Metric.vn. "Distribution of e-commerce beauty sector revenue in Vietnam as of the first half of 2023, by product type." Chart. July 19, 2023. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1418924/vietnam-e-commerce-beauty-sector-revenue-share-by-product-type/
Slideshare, Metric.vn. (2023). Distribution of e-commerce beauty sector revenue in Vietnam as of the first half of 2023, by product type. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1418924/vietnam-e-commerce-beauty-sector-revenue-share-by-product-type/
Slideshare, and Metric.vn. "Distribution of E-commerce Beauty Sector Revenue in Vietnam as of The First Half of 2023, by Product Type." Statista, Statista Inc., 19 Jul 2023, https://www.statista.com/statistics/1418924/vietnam-e-commerce-beauty-sector-revenue-share-by-product-type/
Slideshare & Metric.vn, Distribution of e-commerce beauty sector revenue in Vietnam as of the first half of 2023, by product type Statista, https://www.statista.com/statistics/1418924/vietnam-e-commerce-beauty-sector-revenue-share-by-product-type/ (last visited June 18, 2024)
Distribution of e-commerce beauty sector revenue in Vietnam as of the first half of 2023, by product type [Graph], Slideshare, & Metric.vn, July 19, 2023. [Online]. Available: https://www.statista.com/statistics/1418924/vietnam-e-commerce-beauty-sector-revenue-share-by-product-type/