The statistic shows which generation purchased a new product on their last grocery shopping trip worldwide in 2015. The survey revealed that 66 percent of Millennials bought a new product on their last grocery shopping trip.
Consumers who purchased a new product on their last grocery shopping trip worldwide in 2015, by generation*
* 60 countries throughout Asia-Pacific, Europe, Latin America, the Middle East, Africa and North America were included in the study. Please find a comprehensive list on page 34 of the report.
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Nielsen. (August 25, 2015). Consumers who purchased a new product on their last grocery shopping trip worldwide in 2015, by generation* [Graph]. In Statista. Retrieved September 19, 2024, from https://www.statista.com/statistics/482877/new-product-purchase-on-last-grocery-trip-worldwide-by-generation/
Nielsen. "Consumers who purchased a new product on their last grocery shopping trip worldwide in 2015, by generation*." Chart. August 25, 2015. Statista. Accessed September 19, 2024. https://www.statista.com/statistics/482877/new-product-purchase-on-last-grocery-trip-worldwide-by-generation/
Nielsen. (2015). Consumers who purchased a new product on their last grocery shopping trip worldwide in 2015, by generation*. Statista. Statista Inc.. Accessed: September 19, 2024. https://www.statista.com/statistics/482877/new-product-purchase-on-last-grocery-trip-worldwide-by-generation/
Nielsen. "Consumers Who Purchased a New Product on Their Last Grocery Shopping Trip Worldwide in 2015, by Generation*." Statista, Statista Inc., 25 Aug 2015, https://www.statista.com/statistics/482877/new-product-purchase-on-last-grocery-trip-worldwide-by-generation/
Nielsen, Consumers who purchased a new product on their last grocery shopping trip worldwide in 2015, by generation* Statista, https://www.statista.com/statistics/482877/new-product-purchase-on-last-grocery-trip-worldwide-by-generation/ (last visited September 19, 2024)
Consumers who purchased a new product on their last grocery shopping trip worldwide in 2015, by generation* [Graph], Nielsen, August 25, 2015. [Online]. Available: https://www.statista.com/statistics/482877/new-product-purchase-on-last-grocery-trip-worldwide-by-generation/