Consequences of cosmetic product unavailability among women in the UK in 2017
This statistic shows the results of a 2017 survey in which female respondents from the United Kingdom (UK) were asked what they do if their usual cosmetic product (foundation, lipstick, mascara, etc.) is unavailable. A large proportion of respondents (36 percent) said they simply buy the product next time they visit the store, while 32 percent make a visit to another shop to buy the product. Around 20 percent of those surveyed said that they try a product from another brand.