During a survey carried out in the United Kingdom (UK) in late 2023, , 22.6 percent of consumers reported habitually (always or most of the time) opting out of first-party cookies on financial services websites. Among travel websites and retail websites, the respective shares stood at 21 and 18.7 percent, respectively.
Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by website type
Characteristic
Share of respondents
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Attest. (January 17, 2024). Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by website type [Graph]. In Statista. Retrieved June 18, 2024, from https://www.statista.com/statistics/1453901/consumers-likelihood-opt-out-first-party-cookies-uk-website-type/
Attest. "Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by website type." Chart. January 17, 2024. Statista. Accessed June 18, 2024. https://www.statista.com/statistics/1453901/consumers-likelihood-opt-out-first-party-cookies-uk-website-type/
Attest. (2024). Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by website type. Statista. Statista Inc.. Accessed: June 18, 2024. https://www.statista.com/statistics/1453901/consumers-likelihood-opt-out-first-party-cookies-uk-website-type/
Attest. "Likelihood to Habitually Opt out of First-party Cookies among Consumers in The United Kingdom (Uk) as of December 2023, by Website Type." Statista, Statista Inc., 17 Jan 2024, https://www.statista.com/statistics/1453901/consumers-likelihood-opt-out-first-party-cookies-uk-website-type/
Attest, Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by website type Statista, https://www.statista.com/statistics/1453901/consumers-likelihood-opt-out-first-party-cookies-uk-website-type/ (last visited June 18, 2024)
Likelihood to habitually opt out of first-party cookies among consumers in the United Kingdom (UK) as of December 2023, by website type [Graph], Attest, January 17, 2024. [Online]. Available: https://www.statista.com/statistics/1453901/consumers-likelihood-opt-out-first-party-cookies-uk-website-type/