U.S. households: Which brands of toilet paper do you use most often?

Do you want to view this graph? Sign up for a Premium Account

Please log in if you already have an account.

 Share of respondents
Angel Soft -
Charmin Ultra -
Scott Tissue -
Store brand -
Quilted Northern -
Other Charmin -
Kleenex Cottonelle -
Nice 'N Soft -
Soft 'N Gentle -
Marcal -
MD -
Green Forest -
Other brands -
Additional Information
Sign Up for Account
Sign Up for Account
Reading support

This statistic shows the results of a survey conducted from January 2012 to March 2013 among approximately 25,000 American adults on the most used brands of toilet paper by the people living in their household. According to this survey, 22.7 percent of American households use Angel Soft toilet paper the most, while 17.2 percent use store brands most often.

Supplementary notes
Sign Up for Account
You may also be interested in...
Show more
Recent Statistics
Show more
Related Reports
Consumer Goods & FMCG - Statistics & Facts
Consumer Goods & FMCG  - Statistics & Facts