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Online travel platforms create jobs

An Oxford Economics study shows that online travel platforms kept generating jobs for the EU despite the detrimental effect the COVID-19 pandemic had on the travel and accommodation industry. In 2021, 243,000 jobs were created thanks to online travel platforms notwithstanding the pandemic, in spite of being just half the amount created in 2019. Online travel platforms also make other contributions to the European economy, such as generating GDP and helping to lower the average hotel room rates for European consumers.

Description

This infographic shows the number of jobs generated by online travel platforms in the EU from 2019 to 2021.

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Total contribution of travel and tourism to employment in Europe from 2019 to 2024 (in million jobs)
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Number of jobs per 1,000 guests generated by Airbnb in the European Union in 2019 and 2020
Direct contribution of travel and tourism to employment in Europe from 2012 to 2028 (in 1000 jobs)
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In your opinion, does renting furnished accommodations to tourists through a digital platform (Airbnb, HomeAway, etc.) represent a significant number of jobs in the French economy?*
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Key data on the travel agency industry in Europe as of June 2025
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Annual revenue of online travel bookings in Europe from 2013 to 2016 (in billion euros)

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