Norway, it stood at 51 percent in the same year.
In 2022, digital ads accounted for 20 percent of the total advertising spending in Iceland. The share is significantly lower than in other European countries. In comparison, in Share of digital in domestic media advertising revenue in Iceland from 2015 to 2022
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Statistics
Statistics Iceland. (February 2, 2024). Share of digital in domestic media advertising revenue in Iceland from 2015 to 2022 [Graph]. In Statista. Retrieved May 09, 2024, from https://www.statista.com/statistics/1330075/iceland-share-digital-ad-revenue/
Statistics Iceland. "Share of digital in domestic media advertising revenue in Iceland from 2015 to 2022." Chart. February 2, 2024. Statista. Accessed May 09, 2024. https://www.statista.com/statistics/1330075/iceland-share-digital-ad-revenue/
Statistics Iceland. (2024). Share of digital in domestic media advertising revenue in Iceland from 2015 to 2022. Statista. Statista Inc.. Accessed: May 09, 2024. https://www.statista.com/statistics/1330075/iceland-share-digital-ad-revenue/
Statistics Iceland. "Share of Digital in Domestic Media Advertising Revenue in Iceland from 2015 to 2022." Statista, Statista Inc., 2 Feb 2024, https://www.statista.com/statistics/1330075/iceland-share-digital-ad-revenue/
Statistics Iceland, Share of digital in domestic media advertising revenue in Iceland from 2015 to 2022 Statista, https://www.statista.com/statistics/1330075/iceland-share-digital-ad-revenue/ (last visited May 09, 2024)
Share of digital in domestic media advertising revenue in Iceland from 2015 to 2022 [Graph], Statistics Iceland, February 2, 2024. [Online]. Available: https://www.statista.com/statistics/1330075/iceland-share-digital-ad-revenue/