Japan: men's monthly beauty expenditure 2023

In 2023, the average monthly beauty expenditure among men in Japan reached 3,048 Japanese yen, crossing three thousand yen for the first time since 2020. In 2023, men aged below 40 had the highest monthly beauty expenditure in Japan.

Average monthly beauty expenditure of men in Japan from 2019 to 2023 (in Japanese yen)

Characteristic	Average expenditure in Japanese yen
-	-
-	-
-	-
-	-
-	-

Download

Source

Show detailed source information?

Already a member?

Sources

Use Ask Statista Research Service

Release date

December 2023

More information

Region

Japan

Survey time period

2019 to 2023

Number of respondents

6,600 respondents

Age group

15-69 years

Method of interview

Online survey

Supplementary notes

Original question: "Please tell us the monthly amount you spend on beauty (salon visits and cosmetics purchases)."
Figures are based on a survey question with a single-choice format, in which price ranges were given. Average expenditure was calculated by using the median value of the choices. The calculation included respondents who did not spend any money on beauty.

100 Japanese yen equal 0.66 U.S. dollars or 0.61 euros as of April 2024.

Citation formats