Top Issues Governments Should Prioritize to Support EU Tourism

According to the 2024 European Accommodation Barometer, hoteliers in Europe named financial support through lower VAT for tourism and hospitality, investments in local infrastructure, and macroeconomic stability as the top 3 issues that they wished could be prioritized by politicians. Each of these issues were selected by 70% or more of the survey respondents. Other issues high on the list include financial support for promoting rural tourism (66%) as well as the improvement of public transportation (65%).

This and other insights regarding the European travel accommodation sector and hotelier sentiment are included in the 2024 European Accommodation Barometer, the fourth study of hoteliers conducted by Statista in collaboration with Booking.com, surveying accommodation executives and managers from across Europe. Click here to download a copy of the report.