Age Determines Determines Party Leader Likeability In The UK

As Britain heads to the polls to determine which party or parties will govern the country for the next 5 years, which politician does the public consider the most likeable? According to a poll conducted by YouGov, regardless of political views, David Cameron is the most widely liked of all British party leaders. UKIP leader Nigel Farage was at the very opposite end of the scale, with 56 percent indicating they dislike him as a person. Interestingly, when it comes to younger people, the picture changes dramatically. Ed Miliband fared significantly better in the 18-24 age bracket while the SNP's Nicola Sturgeon emerged as the most widely liked party leader overall.

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This chart shows the percentage of the British public liking/disliking the following as a person, regardless of political views.

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Public approval rating of Nigel Farage as leader of the UK Independence Party in the United Kingdom (UK) in 2016, by age group
Number of Facebook likes for political party leaders in the UK as of January 2024 (in 1,000s)
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Nigel Farage positivity rating in Great Britain from 2016 to 2018*
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Public approval rating of Jeremy Cobryn as leader of the Labour Party in the United Kingdom (UK) in 2018, by age group
Which, if any, of the following people do you think would be the best prime minister?
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Boris Johnson favorability rating in Great Britain in 2018, by age group

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