Most well-known dating services in the UK 2023
Tinder leads the pack. The California-based online dating app is recognized by 83 percent of respondents in the UK, 12 percent more than the second placed Match. eHarmony (64%) comes third in this list, followed by Plenty of Fish (59%), and Bumble (58%).
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.
When it comes to the most well-known dating services in the United Kingdom, For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the Brand KPI survey.