Both in 2022 and 2023, an average individual spent 14.2 minutes per day watching broadcaster TV advertising (live, playback, or BVoD). For persons aged 16 to 34, the time decreased from 5.8 minutes in 2022 to 5.3 minutes in 2023.
Average per capita daily time spent with broadcaster TV advertising in the United Kingdom in 2022 and 2023 (in minutes)
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Other statistics that may interest you TV advertising in the United Kingdom
Overview
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- Premium Statistic TV advertising spending in the UK 2011-2023
- Premium Statistic TV advertising revenue in the United Kingdom (UK) 2013-2022, by source
- Premium Statistic Most-viewed TV advertisers in the UK 2023
- Premium Statistic Ad industry power consumption in the UK 2022, by medium
- Premium Statistic Ad industry carbon emissions in the UK 2022, by medium
Major players
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Marketer insights
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- Premium Statistic Leading marketing channels for storytelling in the UK 2023
- Premium Statistic Increase in ad budgets due to cookie deprecation in the UK 2023, by medium
- Premium Statistic Sources of advanced TV ad budgets in the UK 2023
- Premium Statistic Drivers of advanced TV ad spend in the UK 2023
- Premium Statistic Share of marketers who think it is time to get rid of GRPs in the UK 2023
- Premium Statistic Readiness to get rid of GRPs in the UK 2023
Consumer insights
8
- Premium Statistic Non-digital advertising touchpoints in the UK 2023
- Premium Statistic Traditional TV advertising reach in the UK 2020-2029, by type
- Premium Statistic Linear TV commercial impacts in the UK 2009-2023
- Premium Statistic Time spent with TV advertising in the UK 2022-2023
- Premium Statistic Main channels of new brand discovery in the UK Q3 2023
- Premium Statistic Communication methods used by retailers in Great Britain 2023
- Premium Statistic Consumer trust in advertising in the UK 2022, by media
- Premium Statistic Attitudes towards product placement in the UK 2023
Spotlight: connected TV
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- Premium Statistic Household penetration of smart TV sets in the United Kingdom (UK) 2014-2023
- Premium Statistic Household ownership of smart TV in the United Kingdom (UK) 2014-2023, by age
- Premium Statistic Connected TV ad spend in the UK 2022-2023
- Premium Statistic Connected TV ad spend in the UK 2022-2023, by format
- Premium Statistic Connected TV ad spend growth in the UK 2023, by format
Further Content: You might find this interesting as well
Thinkbox. (April 30, 2024). Average per capita daily time spent with broadcaster TV advertising in the United Kingdom in 2022 and 2023 (in minutes) [Graph]. In Statista. Retrieved May 06, 2024, from https://www.statista.com/statistics/1386386/tv-spent-tv-advertising-uk/
Thinkbox. "Average per capita daily time spent with broadcaster TV advertising in the United Kingdom in 2022 and 2023 (in minutes)." Chart. April 30, 2024. Statista. Accessed May 06, 2024. https://www.statista.com/statistics/1386386/tv-spent-tv-advertising-uk/
Thinkbox. (2024). Average per capita daily time spent with broadcaster TV advertising in the United Kingdom in 2022 and 2023 (in minutes). Statista. Statista Inc.. Accessed: May 06, 2024. https://www.statista.com/statistics/1386386/tv-spent-tv-advertising-uk/
Thinkbox. "Average per Capita Daily Time Spent with Broadcaster Tv Advertising in The United Kingdom in 2022 and 2023 (in Minutes)." Statista, Statista Inc., 30 Apr 2024, https://www.statista.com/statistics/1386386/tv-spent-tv-advertising-uk/
Thinkbox, Average per capita daily time spent with broadcaster TV advertising in the United Kingdom in 2022 and 2023 (in minutes) Statista, https://www.statista.com/statistics/1386386/tv-spent-tv-advertising-uk/ (last visited May 06, 2024)
Average per capita daily time spent with broadcaster TV advertising in the United Kingdom in 2022 and 2023 (in minutes) [Graph], Thinkbox, April 30, 2024. [Online]. Available: https://www.statista.com/statistics/1386386/tv-spent-tv-advertising-uk/