Groceries Americans plan to buy for Thanksgiving 2023

In 2023, the only growth category among groceries Americans plan to buy for Thanksgiving was plant-based meat. Nine percent of respondents planned to buy plant-based meat. Compared to 2022, this is an increase of two percent.

Groceries consumers plan to buy for their Thanksgiving dinner in the United States from 2022 to 2023

Characteristic	2022	2023
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Release date

November 2023

More information

Region

North America, United States

Survey time period

November 10 to 15, 2023

Number of respondents

1,289 respondents

Age group

18 years and older

Supplementary notes

The original survey question was phrased as follows: "Which of the following groceries do you plan to purchase for your Thanksgiving celebration?"

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