Bottled still water market in the United States
The United States has the biggest consumer market for bottled water worldwide. The widely consumed beverage is regulated by the U.S. Food and Drug Administration (FDA). According to the FDA, bottled water is intended for human consumption and comes packaged in a bottle or similar containers with no additionally added ingredients. It can be either carbonated or not.
Bottled still water brands competing in the U.S. market are, amongst others, Aquafina, Dasani, Glaceau Vitaminwater, Poland Spring and Nestlé Pure Life. Those brands can be easily attributed to companies like PepsiCo, the Coca-Cola Company and Nestlé Waters. Apart from private label products, these three key players captured all sales in the top ten ranking for bottled still water in 2013.
The bottled water brands Dasani and Glacéau are owned by Atlanta-based Coca-Cola. Combined they accounted for a market share of 24.7 percent, based on total generated sales in 2013.