Share of video on demand users in selected countries from 2010 to 2013

  2010 2011 2012 2013
United States 36% 34% 29% 33%
United Kingdom 20% 24% 22% 23%
China - - 17% 22%
France 27% 29% 20% 22%
Italy 11% 14% 15% 14%
Australia - - 6% 9%
Germany 6% 9% 5% 8%
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The statistic shows the take-up of video on demand on the TV in selected countries from 2010 to 2013. In 2012, 29 percent of U.S. internet users used video-on-demand services.

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Additional information
You can find additional information about this statistic on statista.com
http://www.statista.com/statistics/198744/percentage-of-video-on-demand-subscribers-in-selected-countries/