U.S. smartphone usage for shopping-related activities during 1st quarter 2012

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 Share of smartphone owners
Using store locator to find store -
Checking price -
Research item before purchase -
Reading review of item of recent or future purchase -
Using lists while shopping -
Using mobile coupon -
Purchasing item on device -
Using device for payment -
Using social media to comment on purchase -
Writing review of purchase -
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This statistic shows U.S. users' smartphone usage for shopping-related activities during the first quarter of 2012. During that period of time, 45 percent of smartphone owners used their phone to read online reviews of products.

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