D. Tighe
Research expert covering consumer behavior, sporting goods retail, and the global toy industry.
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Combined back-to-school and back-to-college spending in the U.S. 2007-2023
Detailed statistics
Leading consumer spending events by expected average spend in the U.S. 2023
Detailed statistics
Average back-to-college expenditure per household in the U.S. 2009-2023
College enrollment in public and private institutions in the U.S. 1965-2031
College enrollment in the United States from 1965 to 2022 and projections up to 2031 for public and private colleges (in millions)
Enrollment in 2-year postsecondary institutions U.S. 2020, by state
Undergraduate enrollment in 2-year postsecondary degree-granting institutions in the United States in 2020, by state
Leading college towns in the U.S. 2021, by number of students enrolled
Number of student enrollments in the largest college towns in the U.S. 2021
Leading consumer spending events by expected average spend in the U.S. 2023
Leading consumer spending events by average expected per capita spend in the United States in 2023 (in U.S. dollars)
Combined back-to-school and back-to-college spending in the U.S. 2007-2023
Total combined planned back-to-school and back-to-college expenditure in the United States from 2007 to 2023 (in billion U.S. dollars)
Back-to-college spending in the U.S. 2009-2023
Total planned back-to-college expenditure in the United States from 2009 to 2023 (in billion U.S. dollars)
Average back-to-college expenditure per household in the U.S. 2009-2023
Average planned back-to-college spending per household in the United States from 2009 to 2023 (in U.S. dollars)
U.S. average back-to-college expenditure by region 2021
Average back-to-college expenditure per household in the United States in 2021, by region (in U.S. dollars)
Back-to-college electronics: amount U.S. consumers planned to spend 2007-2023
Planned spending on back-to-college electronics among households in the United States from 2007 to 2023 (in U.S. dollars)
Back-to-college clothing: amount U.S. consumers planned to spend 2007-2023
Amount U.S. consumers planned to spend on back-to-college clothing and accessories from 2007 to 2023 (in U.S. dollars)
Back-to-college shoes: amount U.S. consumers planned to spend 2007-2023
Amount U.S. consumers planned to spend on back-to-college shoes from 2007 to 2023 (in U.S. dollars)
Amount U.S. consumers planned to spend on back-to-college food 2017-2023
Back-to-college spending on food in the United States from 2017 to 2023 (in U.S. dollars)
Back-to-college furnishings: amount U.S. consumers planned to spend 2007-2023
Amount U.S. consumers planned to spend on back-to-college dorm or apartment furnishings from 2007 to 2023 (in U.S. dollars)
Back-to-college school supplies: amount U.S. consumers planned to spend 2007-2023
Amount U.S. consumers planned to spend on back-to-college school supplies from 2007 to 2023 (in U.S. dollars)
U.S. consumer planned expenditure on back-to-college electronics 2007-2023
Total planned U.S. consumer expenditure on back-to-college electronics or computer-related equipment from 2007 to 2023 (in billion U.S. dollars)
Back-to-college clothing: total expenditure by U.S. consumers 2007-2023
Total expenditure on back-to-college clothing and accessories by U.S. consumers from 2007 to 2023 (in billion U.S. dollars)
Total planned expenditure on shoes by U.S. consumers for back-to-college 2007-2023
Total planned expenditure on shoes by U.S. consumers for back-to-college from 2007 to 2023 (in billion U.S. dollars)
U.S. planned expenditure on back-to-college food items 2009-2023
Total planned U.S. consumer expenditure on back-to-college food items from 2009 to 2023 (in billion U.S. dollars)
U.S. planned expenditure on back-to-college dorm or apartment furnishings 2007-2023
Total planned U.S. consumer expenditure on back-to-college dorm or apartment furnishings from 2007 to 2023 (in billion U.S. dollars)
U.S. consumer planned expenditure on back-to-college school supplies 2007-2023
Total planned U.S. consumer expenditure on back-to-college school supplies from 2007 to 2023 (in billion U.S. dollars)
Expected total back-to-college spending of U.S. parents 2013-2022
As a parent, what is the total amount you expect to spend on back-to-college items per child this season?
How students planned to finance their back-to-college spending in the U.S. 2023
Leading ways in which college students planned to finance their back-to-college spending in the United States in 2023
Share of U.S. consumers that started their back-to-class shopping by July 2019-2023
Share of consumers in the United States that had already started their back-to-school/college shopping by early July from 2019 to 2023
Share of U.S. back-to-college shoppers' spending by sales channel 2022
Share of consumers' back-to-college spending in the United States in 2022, by channel
Back-to-college shopping in the U.S.: anticipated shopping location 2023
Most popular shopping destinations for back-to-college consumers in the United States in 2023
Online share of back-to-college spending in the U.S. 2017-2022
Online share of back-to-college shopping in the United States from 2017 to 2022
Share of shoppers using social media for back-to-college shopping U.S. 2019-2022
Share of consumers using social media sites to assist in back-to-college shopping in the United States from 2019 to 2022
Interest in and use of technologies among U.S. back-to-college shoppers 2022
Interest in tech-enabled shopping tools among online back-to-college (BTC) consumers in the United States in 2022
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