How Twitter matters to news sites

Twitter matters to different media outlets in different ways. For news sites it can be a formidable tool to spread breaking news and backgrounders. Rather unsurprisingly, different tweeting strategies yield different results. “There is no ’secret sauce’ for digital publishers looking to improve their success on Twitter,” a report by parse.ly concludes.

Check out the post by FIPP here.

Description

Effects of differing Twitter strategies for news content

Download Chart
Premium statistics
Types of political news and information shared over Twitter in Europe in April 2019, by language
Share of X (formerly Twitter) users who pay attention to news on the platform worldwide as of February 2025, by source
Premium statistics
Sources of news paid most attention to among social media news users worldwide as of February 2025, by network
Premium statistics
Opinions on selected online platforms as a news source according to social media users in the United Kingdom (UK) as of April 2022
Premium statistics
Share of social media users who regularly get news from selected social media sites in the United States from 2020 to 2025
Positive impacts of using social media according to journalists in the United States as of March 2022

Any more questions?

Get in touch with us quickly and easily.
We are happy to help!

Do you still have questions?

Feel free to contact us anytime using our contact form or visit our FAQ page.

Statista Content & Design

Need infographics, animated videos, presentations, data research or social media charts?

More Information