Knowledge of the upcoming NBCUniversal streaming platform in the U.S. 2019
A survey in September 2019 revealed that 64 percent of adults in the U.S. had not heard anything about NBCUniversal's upcoming SVoD platform HBO Max, which is slated for release in 2020. The service is intended to compete with established providers such as Netflix and Hulu, as well as upcoming platforms like Disney+ and HBO Max.