This statistic displays the leading reasons for investing in programmatic advertising according to advertising agencies in Europe in 2015. In 2015, 44 percent of advertising agencies reported more efficient delivery of brand campaigns as the main reason for investing in programmatic advertising.
Leading reasons for investing in programmatic advertising according to advertising agencies in Europe in 2015
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IAB Europe. (August 6, 2015). Leading reasons for investing in programmatic advertising according to advertising agencies in Europe in 2015 [Graph]. In Statista. Retrieved September 20, 2024, from https://www.statista.com/statistics/458143/reasons-for-investing-in-programmatic-advertising-according-to-ad-agencies-europe/
IAB Europe. "Leading reasons for investing in programmatic advertising according to advertising agencies in Europe in 2015." Chart. August 6, 2015. Statista. Accessed September 20, 2024. https://www.statista.com/statistics/458143/reasons-for-investing-in-programmatic-advertising-according-to-ad-agencies-europe/
IAB Europe. (2015). Leading reasons for investing in programmatic advertising according to advertising agencies in Europe in 2015. Statista. Statista Inc.. Accessed: September 20, 2024. https://www.statista.com/statistics/458143/reasons-for-investing-in-programmatic-advertising-according-to-ad-agencies-europe/
IAB Europe. "Leading Reasons for Investing in Programmatic Advertising According to Advertising Agencies in Europe in 2015." Statista, Statista Inc., 6 Aug 2015, https://www.statista.com/statistics/458143/reasons-for-investing-in-programmatic-advertising-according-to-ad-agencies-europe/
IAB Europe, Leading reasons for investing in programmatic advertising according to advertising agencies in Europe in 2015 Statista, https://www.statista.com/statistics/458143/reasons-for-investing-in-programmatic-advertising-according-to-ad-agencies-europe/ (last visited September 20, 2024)
Leading reasons for investing in programmatic advertising according to advertising agencies in Europe in 2015 [Graph], IAB Europe, August 6, 2015. [Online]. Available: https://www.statista.com/statistics/458143/reasons-for-investing-in-programmatic-advertising-according-to-ad-agencies-europe/