America's 20 Billion Dollar Day Of Love

Last Sunday was an extremely lucrative day for the US economy with people spending a combined total of $15 billion on the Super Bowl. This Sunday marks Valentine's Day and this year, loved-up couples are going to spend $19.7 billion, according to the National Retail Federation. Candy, greeting cards and an evening out are top of the gift list this year with men set to spend significantly more than women as usual. 54.8 percent of Americans intend celebrating in some manner on Sunday, and people are also going to spend an average of $26.24 on gifts for their pets.

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This chart shows the key numbers behind Valentine's Day 2016.

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Plans for self-gifting on Valentine's Day in the U.S. in 2026
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Plans for celebrating Valentine's Day in the U.S. in 2026
Enjoyment of Valentine's Day in the U.S. 2026
U.S. Valentine's Day sales 2009-2026
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Plans to celebrate Valentine's Day in the U.S. 2007-2026
Sales volume of roses for Valentine's Day worldwide 2026, by region

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