Leading search results for board games during Black Friday in the United States 2020
During Black Friday 2020, which fell on November 27 that year, roughly seven in ten search results for the search term "board games" on Walmart.com were accounted for by Hasbro, which had the greatest average share of results for this specific search term. Formerly known as Hassenfeld Brothers, Hasbro owns various brands including Hungry Hungry Hippos, Operation, Twister, and Monopoly.