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Cost per click on Facebook in selected countries in 2012

 

Average cost per click on Facebook in selected countries as of November 2012 (in U.S. dollars)

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Worldwide; November 23, 2012 Source: Socialbakers


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This statistic shows the average cost-per-click on Facebook for selected countries in U.S. dollars as of November 2012. During that month, the average CPC in Russia was 1.26 U.S. dollars, making it the most expensive market to advertise on Facebook. By way of comparison, the average cost per click in Canada was 0.67 U.S. dollars.

Statistic Information
 
close Markets and sectors
Internet , Advertising & Marketing
Survey
Survey time period November 23, 2012
Object of investigation Average CPC cost
Region Worldwide
Macroregion Trans-Continental only (with GER)
Type Ranking
Category price/cost
Relevance 4
Release
Published by Socialbakers
Release date November 2012
Further information Cost per click (CPC) (also called pay per click) is an internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked.
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