Market share of private label brands worldwide in 2013, by selected country

 Market share
Switzerland 53%
Spain 51%
United Kingdom 45%
Portugal 44%
Germany 42%
Belgium 41%
France 36%
Netherlands 29%
Canada 25%
Poland 19%
USA 18%
Italy 17%
Australia 16%
Turkey 13%
Argentina 10%
Brazil 7%
Russia 6%
China 3%
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This statistic depicts the market share of private label brands worldwide in 2013, broken down by selected country. In that year, Germany's private label market share amounted to 42 percent. Switzerland topped the list with a share of more than 50 percent of total retail sales.

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