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Market share of private label brands worldwide 2009, by selected country

 

Market share of private label brands worldwide in 2009, by selected country*

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Worldwide; Nielsen Source: Nielsen


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This statistic depicts the market share of private label brands worldwide in 2009, by selected country. In 2009, Germany's private label market share was 32 percent. The weighted global average of private label market share was 14.9 percent.

Statistic Information
 
close Markets and sectors
Retail & Trade , Food & Beverage
Survey
Survey time period 2009
Object of investigation Market share of private label brands
Region Worldwide
Macroregion Trans-Continental only (with GER)
Type Ranking
Category customers/user/disposal
Relevance 3
Release
Published by Nielsen
Release date May 2011
Further information * The figures for most countries are from 2009, however some of the smaller countries data is derived from 2008 data. (which countries not specified).
For a consistent cross-country view, all categories are weighted equally to produce and average private label share.
Individual country reporting may vary due to reporting differences.
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