Internet

Online Advertising Frustrations

iOS 14.5 allows users to block access to their iPhone's advertising ID. For companies like Google and Facebook, this is a real threat. According to the Statista Global Consumer Survey, the situation is different on the consumer side, however. In all the countries shown on this world map, a significant proportion of the population is often annoyed by online advertising. In the United States, for example, 42 percent of survey participants say this. Austrians (59 percent) are particularly unhappy about online advertising. By contrast, the Chinese and Brazilians (31 percent each) do not let digital ads spoil their moods.

Description

This chart shows the share of survey respondents saying they are often annoyed by advertising on the internet.

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Online advertising revenue in the U.S. 2000-2023
VK online advertising revenue 2010-2023
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Feelings and actions regarding online ads in Portugal Q3 2023, by type
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Parental pieces of advice about online ads in Brazil 2023, by child's age group
Parents' advice to children regarding online ads in Brazil 2023, by child's gender
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Pieces of advice parents gave to their children regarding online ads in Brazil 2023

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