Beauty

Where Make-Up Routines Take the Longest

Known for their effortless chic, the French need the least time for their everyday make-up routines out of the six countries included in a content special by the Statista Global Consumer Survey. 67 percent of beauty product users surveyed in the country stated that they needed less than 15 minutes for their make-up routine. Germany was not far behind at 58 percent of respondents saying their make-up routines were less than 15 minutes long.

In Russia and China, however, more than 50 percent of beauty product users said they needed between 15 and 30 minutes for their routines. China also had the highest number of respondents saying they needed between 30 and 45 minutes to put on make-up – 14 percent.

Excessively long make-up routines can be found in South Korea and the United States. While a majority in the countries also said it was taking less than 15 minutes for them to put on make-up on a regular day, 6 and 8 percent, respectively, said they were taking more than 45 minutes – the highest in the survey.

Description

This chart shows the time spent on make-up routines in selected countries in 2021 (in percent).

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Decorative cosmetics sales volume in Russia 2018-2022
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Decorative cosmetics sales volume in Belarus 2018-2022
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Y-o-y revenue development of decorative cosmetics in Germany 2008-2021
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Revenue from decorative cosmetics in Germany 2004-2023
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