Takeover Bid

How Do Kraft Heinz And Unilever Stack Up?

It is being reported today that the UK-based household goods company Unilever has rejected a $143 billion takeover bid from Kraft Heinz, saying it saw "no merit, either financial or strategic" in joining forces with the U.S. food giant. Despite the strong rejection, Warren Buffett, part-owner of Kraft Heinz, said he looked forward "to working to reach agreement on the terms of a transaction". The infographic below takes a look at how the two companies compare in terms of profit, size and brand value.

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This chart pulls together key figures to compare Kraft Heinz and Unilever.

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The Kraft Heinz Company revenue 2016-2024
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Number of factories of The Kraft Heinz Company in 2024, by region & ownership
Net sales of The Kraft Heinz Company 2024, by region
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Net sales of The Kraft Heinz Company 2024, by platform
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R&D expenditure of The Kraft Heinz Company 2014-2024
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Advertising expenditure of The Kraft Heinz Company 2014-2024

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