Health

Doctor Google Will See You Now

For many people nowadays, the first port of call upon discovering an unusual rash or feeling a worrying pain is not the doctor, but rather Google. Figures from Eurostat show the countries which are relying the most on medical information from the internet. In Finland, 8 out of 10 respondents said that they had turned to the web for health-related information - an increase of 22 percentage points on 2011. Denmark recorded similar levels of reliance on Dr. Google - 75 percent.

In Spain in 2011, just 38 percent of adults professed to seeking medical information online, but as our infographic shows, there has been a huge increase, with 69 percent now saying they turn to Google et al for health advice. A similarly large increase was also recorded in Ireland. In Germany, however, reliance on the internet for these topics saw a decrease between 2011 and 2021 - from 54 to 45 percent.

Description

This chart shows the share of 16-74 year-olds using the internet for seeking health-related information in 2011 and 2021.

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Monthly volume for top searched health insurance terms on Google in the UK 2022
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Average CPC rate for top searched health insurance terms on Google in the UK 2022
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GoogleAds average monthly CPC for fitness & health worldwide 2023, by country
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Largest health insurance companies in U.S. 2023, by membership
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Market share of top U.S. health insurance companies 2023
Google: global annual revenue 2002-2023

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