The statistic above presents data on the average ticket price at North American movie theaters from 2001 to 2015. In 2010, moviegoers in the U.S. and Canada had to pay an average ticket price of 7.89 U.S. dollars.
Ticket price at North American movie theaters – additional information
Going to a movie theater has been a growing expense since 2001 when admission cost 5.66 U.S. dollars. However, to watch celebrities on silver screen in 2014, an average American needed to pay a little over eight U.S. dollars. Despite the rise in prices, the frequency of cinema visits among American adults is still high. During a survey in 2015, nine percent of respondents stated that they go to the movies two or three times a month.
In fact, sources prove that most Americans still choose the silver screen over TV or video. In 2014, 94 percent of young U.S. consumers aged 18 to 24 stated that they prefer watching movies in movie theaters, while 56 percent said they liked watching films elsewhere. This trend is reflected in growing revenues as well. The U.S. Census Bureau estimated that American movie theaters generated 15.29 billion U.S dollars in 2013, out of which 9.9 billion was sourced from feature film exhibition.
In 2014 there were 691 movies released in the United States and Canada and nearly 1.27 billion movie tickets were sold in the same period. Comedy, adventure, drama and action were in the top four genres most watched by North American audiences, based on the box office results. The two highest grossing movies at the North American box office in 2014 were the superhero Marvel Studios production, “Guardians of the Galaxy”, and the adventure film “The Hunger Games: Mockingjay Part 1”, both with more than 300 million U.S. dollars in box office revenues.