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E-reader ownership in the United States in 2012, by device type

 

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United States; 18 years and older; E-reader owners; 313 respondents; Pew Research Center; January 20 to February 19, 2012 Source: Pew Research Center


© Statista 2013

Reading support:
This graph illustrates a distribution of the e-reader ownership in the United States in 2012, by device type. During the survey period, Kindles were the most popular type of e-reading device, and were owned by 62 percent of those who owned e-readers. Another 22 percent owned a Nook, making it the second most popular type.

Statistic Information
 
Survey
Survey time period January 20 to February 19, 2012
Interview
Number of respondents 313
Region United States
Macroregion North-America only
Age group 18 years and older
Relevance 3
Special features E-reader owners
Method of interview CATI (computer-assisted telephone interview)
Release
Published by Pew Research Center
Release date April 2012
Further information Interviews were conducted in English and Spanish, by landline and cell phone. N for number of e-book reading device owner = 676. N = 313 e-reader owners age 18 and older.
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