Influencers

The Biggest Food Accounts on Instagram

According to analysis by InfluencerDB, there is a clear leader in the world of food on Instagram. The English celebrity chef, Jamie Oliver, with over six million followers has by far the biggest food-based account. With such wide reach and exposure, should a marketer be lucky enough to sponsor one of his posts, InfluencerDB calculates that this would have a worth of $27,406. While this compares to $580,920 for soccer star Cristiano Ronaldo, it is still impressive for someone moving primarily in the world of food.

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This chart shows the food-related Instagram accounts with the most followers in 2017.

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Ranking of the most influential sports Instagram accounts in the world in September 2022, by number of followers
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Instagram accounts with the most followers worldwide as of June 2025 (in millions)
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Most followed Italian food influencers on Instagram as of January 2024 (in thousands)
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Leading athletes on Instagram worldwide as of September 2022, by followers (in millions)
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Ranking of athletes with the highest number of followers on Instagram worldwide in September 2026
Engagement per post of rising food creators on Instagram in Italy as of November 2022 (in 1,000 interactions)

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