Majority of Windows Users Has Yet to Upgrade

Every user of Windows 7, 8 or 8.1 has probably seen it: Microsoft’s not so subtle reminder to upgrade to Windows 10, the latest version of the world’s most popular operating system for desktop PCs. While Microsoft’s decision to offer Windows 10 as a free upgrade to millions of users was received positively in the beginning, a lot of that goodwill has been destroyed by the frequency at which users are reminded to make the switch.

Many users have taken to Twitter to vent their frustration with Microsoft’s slightly annoying popup notifications and the internet is full of instructions for how to get rid of them. Now it appears as if the “problem” will soon solve itself. Microsoft has confirmed that the “Get Windows 10” app will automatically disappear from PCs after July 29th.

So far, Microsoft’s ambitious upgrade campaign has delivered mixed results. According to StatCounter data charted below, Windows 10 adoption has surpassed Windows 8/8.1 earlier this year but is still far behind Windows 7. It remains doubtful if many users of Windows 7 will make the switch between now and the end of July, but if they don’t, it won’t be for a lack of reminders.

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This chart shows the worldwide market share of the latest Windows versions.

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Share of Windows 10 enterprise devices by version in 2019
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Enterprise devices that adopted Windows 10 in NA and Europe 2021, by vertical
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Leading desktop Windows versions in Finland 2024, by market share
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Leading desktop Windows versions in Hungary 2023, by market share
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Adoption rate of Windows 7/10 in North America, Western Europe & APAC 2017 to 2020
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Microsoft's 'More Personal Computing' segment revenue worldwide FY 2015-2024

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