Colombia: usage of instant messaging apps 2017-2019

Published by
Tiago Bianchi,
Jan 13, 2023
In 2019, 54 percent of smartphone owners surveyed in Colombia claimed to use instant messaging apps such as WhatsApp or Facebook Messenger to communicate, down from 64 percent of respondents a year earlier.

Percentage of smartphone owners who used instant messaging apps in Colombia from 2017 to 2019

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Source

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Release date

June 2020

Region

Colombia

Survey time period

2017 to 2019

Age group

16-45 years

Special properties

Used in the last seven days

Supplementary notes

In 2019, a total of 944 people participated in the survey. Both in 2017 and 2018, the study included 928 respondents.

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Overview

6

Benchmark

6

Audiences

8

Usage

7

WhatsApp

6

Telegram

6

Facebook Messenger

7

Other messengers

7

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