Preferred shopping locations for baby care among women in the UK 2017, by age

Published by
Alexander Kunst,
Dec 20, 2019
This statistic shows the results of a 2017 survey in which female respondents in the United Kingdom (UK) were asked where they usually buy baby care, broken down by age group. The results show that women of all ages are most likely to buy their baby care products from the supermarket. Department stores are popular shopping locations for the younger generation, with 30 percent of 18 to 29 year olds saying they buy baby care from this outlet, compared to just 2 percent of those aged 60 and above .

Where do you usually buy baby care?

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Release date

June 2017

Region

United Kingdom

Survey time period

May 16-22, 2017

Number of respondents

308 respondents

Age group

18 years and older

Special properties

English speaking female population; those who buy baby care

Method of interview

Online survey

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