Global social media actor audience on selected networks 2016, by age group

Share of global active social media users who follow actors on social media as of 4th quarter 2016, by age group

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Source

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Release date

April 2017

Region

Worldwide

Survey time period

4th quarter 2016

Number of respondents

26,283 respondents

Age group

16-64 years

Special properties

cinema goers = internet users who say they visit the cinema at least once a month

Supplementary notes

Original question: Which of the following type of people or organizations do you prefer to follow online via social media services?

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