Internet usage worldwide: Statistics and Facts

Internet Usage Worldwide - Statistics & Facts

Statistics and Data on Internet usage worldwide

Global internet usage is reshaping the way we access information and services online. Currently, more than 2.42 billion people worldwide access the internet. The majority of global internet users are located in Asia, with Europe following in second place. Currently, more than 11 percent of worldwide internet users access the web from North America.


Number of worldwide Internet users
Worldwide distribution of internet users

From increase in monthly usage to global penetration rates, internet usage is constantly increasing. Recent leaps in technological development, leading to the ubiquity of mobile technology, have fuelled the rise in internet activities. Some of the most popular online activities are social networking, online search, online video and online shopping.

Leading social networks worldwide ranked by number of registered users
Share of internet users who watch online videos

The internet provides a platform on which multi-billion dollar internet companies, specializing in various online sectors, have formed, grown and expanded. Google, Facebook and Amazon are global market leaders in search, social networking and B2C e-commerce respectively. International companies Baidu, Rakuten and LinkedIn are also internet companies consistently raising their global profile.

Annual revenue of global publicly traded internet companies
Market value of the largest internet companies

The ever expanding e-commerce market is a huge attraction to internet users worldwide, as shown in the growth of e-commerce volume and consumer spending in selected countries. Annual online spending as share of disposable income is a prime example of this change in shopping habits as a result of the internet.

Share of the internet economy in the gross domestic product in selected countries
B2C e-commerce sales CAGR forecast in selected countries from 2010 to 2015
Global e-commerce revenue of Amazon.com, Rakuten Inc. and the Otto Group


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Top Statistics about Global internet usage - Statista Dossier 2012

Our editorially prepared study "Global internet usage - Statista Dossier 2012" contains all relevant facts and statistics on "Internet usage worldwide". You can find a short summary down below.
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  • Demographics
  • Usage
  • Leading companies
  • E-commerce
  • Political
  • Mobile internet

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