Global Sports Sponsorship Market

An analysis of direct corporate financial sports sponsoring

This study by Statista analyses direct corporate financial endorsement and sponsoring income received by athletes, leagues & teams, federations, governing bodies, and sporting events. The study quantifies the global sports sponsoring market, as well as, the shares received by men and women sports. In addition, the report highlights which sports, leagues & teams, and athletes receive the highest amount of funding though direct corporate financial sponsoring. Moreover, the study provides an in-depth analysis on the effect of sponsoring on women sports.