Sporting goods in Germany

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Statista dossier about the sporting goods market in Germany

This dossier presents a variety of statistics on sports equipment with a main focus on the purchase behavior of consumers and the sporting goods market in Germany. Furthermore, the dossier provides a global overview of the sporting goods industry as well as the revenues of the leading sporting goods manufacturers.

Table of contents

  • 1. Overview
    • Retail revenues with sporting goods in Europe 2000-2017

    • Sporting goods retail revenue in Germany 2000-2018

    • Revenue of sporting goods retail sector in Germany 2002-2017

    • Textile and clothing retail revenue in Germany 2007-2017

    • Projected development of the global sports footwear market 2019-2025

    • Consumer spending on clothing and shoes in Germany 1970-2018

    • Purchase of sports and fitness accessories in Germany in 2016

    • Spending on sports and fitness accessories in Germany 2016

    • Spending on sports shoes in Germany in 2016, by gender and age group

    • Sales of skis, snowboards and skiing equipment worldwide in 2018

    • Sports equipment bought in Germany 2016

    • Revenues of the leading companies in the sporting goods retail sector in Germany 2018

    • Branches of leading sporting goods retail in Germany 2018

    • Preferred retailers for sports and fitness equipment in Germany 2016

    • Preferred locations for buying sports and fitness accessories in Germany 2016

    • Companies in the bicycle and sporting goods retail sector in Germany 2002-2017

    • Revenue in the bicycle and sporting goods retail sector in Germany 2002-2017

    • Spending on sportswear in Germany in 2016, by gender and age group

    • Preferred online shops for buying sports and fitness equipment in Germany 2016

  • 2. Leading companies
    • Revenue of the leading sports equipment manufacturers worldwide 2018

    • Adidas, Nike & Puma revenue comparison 2006-2018

    • Nike's revenue worldwide 2005-2019

    • Net sales of the adidas brand worldwide 2000-2018

    • Revenues of VF Corporation's outdoor segment worldwide from 2016 to 2019

    • Revenues of VF Corporation's active segment worldwide 2016 to 2019

    • Global revenue of Puma 2000-2018

    • Net sales of the Reebok brand worldwide from 2006 to 2018

    • Revenue of Asics 2005-2018

    • Ranking of the most popular employers in fashion in Germany 2019

  • 3. Brands
    • Brand value of the leading 10 apparel brands worldwide 2019

    • Consumer familiarity with sports brands in Germany 2016

    • Popularity of Adidas versus Nike in Germany in 2017, by gender

    • Reasons for buying sporting goods in Germany 2016

    • Criteria for buying sporting goods in Germany 2016

    • Frequency of buying clothes in sports shops in Germany 2015

    • Preferred sports retailers for on site shopping in Germany 2016

    • Reasons for buying sporting goods online in Germany 2016

    • Purchase frequency of sporting goods in Germany 2016

    • Plans to buy sporting goods in Germany 2016

    • Preferred brands for buying sports and fitness accessories in Germany 2016

    • Purchase intention when buying sporting goods in Germany 2016

    • Locations for buying sportswear in Germany 2016, by gender and age group

    • Most purchased sportswear brands in Germany 2016

    • Most popular sportswear brands in Germany 2016

    • Locations for buying sports shoes in Germany 2016, by gender and age group

    • Most purchased sports shoes brands in Germany 2016

    • Locations for buying sports equipment in Germany 2016, by gender and age group

    • Most popular sports equipment brands in Germany 2016

    • Most purchased sports equipment brands in Germany 2016

  • 4. Leisure sports
    • Survey on the frequency of recreational exercising in Germany 2016-2019

    • Survey on the use of fitness offers in Germany 2015-2018

    • Survey on the frequency of fitness center visits in Germany 2016-2019

    • Survey on the frequency of recreational football playing in Germany 2015-2018

    • Survey on the frequency of recreational tennis playing in Germany 2015-2018

    • Survey on the frequency of jogging in Germany 2015-2019

    • Survey on the frequency of recreational (Nordic) walking in Germany 2015-2018

    • Survey on the frequency of recreational hiking in Germany 2015-2018

    • Survey on the frequency of recreational cycling in Germany 2015-2018

    • Survey on the level of interest in swimming in Germany 2015-2019

    • Survey on the frequency of recreational swimming in Germany 2012-2015

    • Survey on the frequency of recreational scuba diving in Germany 2015-2019

    • Survey on the frequency of recreational water sports in Germany 2015-2018

    • Survey on the frequency of playing golf in Germany 2015-2018

    • Survey on the frequency of skiing or snowboarding in Germany 2015-2018

    • Survey on the frequency of doing gymnastics in spare time in Germany 2015-2018

    • Survey on the frequency of horseback riding in Germany 2015-2018

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