Organic store customers by net income in Germany 2023

Published by Statista Research Department, Oct 12, 2023
This survey shows organic store customers by net income compared to the general population in Germany in 2023. Around 28 percent of organic store customers had a net income of 3,500 euros and more. Around four percent had a net income of less than 1,000 euros.
The Allensbach Market and Advertising Media Analysis (Allensbacher Markt- und Werbeträgeranalyse or AWA in German) determines attitudes, consumer habits and media usage of the population in Germany on a broad statistical basis.

Organic store customers compared to the general population in Germany in 2023, by net income

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Release date

June 2023

Region

Germany

Survey time period

2023

Age group

14 years and older

Special properties

People who shop at organic stores

Method of interview

Face-to-face interview

Supplementary notes

Base: German-speaking population aged 14 and older in private households at the main place of residence in the Federal Republic of Germany

Information on total sample:
2023: 23,524 respondents, representing 70.08 million people

Information on target group: „Customers in organic food shops“:
2023: 5,474 respondents, representing 15.61 million people

Further information on the methodology can be found here.

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