Drivers of sustainable food/beverage purchases in the United States 2023

The displayed data on drivers of sustainable food/beverage purchases shows results of the Consumer Insights Sustainable Consumption survey conducted in the United States in 2023. Some 44 percent of respondents answered the question "What are the reasons you purchase sustainable/eco-friendly food or drink products?" with "They are better for my own health / my family's health".

Drivers of sustainable food/beverage purchases in the United States in 2023

Characteristic	Share of respondents
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Number of respondents

749 respondents

Age group

16 to 83 years old

Special properties

respondents who purchased sustainable food or beverages

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What are the reasons you purchase sustainable/eco-friendly food or drink products?"

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