TikTok net advertising revenue worldwide 2020-2024

Published by Statista Research Department, Mar 20, 2024
In 2021, TikTok generated 3.88 billion U.S. dollars in advertising revenue worldwide. For 2022, the Chinese social media platform is projected to more than triple this result with 9.89 billion U.S. dollars. In 2024, TikTok is projected to reach close to 18.5 billion in ad revenue on a global scale.

Net advertising revenue generated by TikTok worldwide from 2020 to 2024 (in billion U.S. dollars)

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Release date

November 2022

Region

Worldwide

Survey time period

2020 and 2021

Supplementary notes

* Forecast.

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Topics

TikTok marketingDigital advertising in the U.S.Social media advertising and marketing worldwideBrands on social mediaVideo advertising and marketing worldwide
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